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Portfolio Careers

Lead PPC Specialist

Zuper

Zuper

Posted on Thursday, April 4, 2024

We're looking for a highly skilled and experienced Google PPC Specialist to join our growing marketing team. In this role, you will be responsible for developing and managing high-performing Google Ads campaigns to generate qualified leads and drive sales for our B2B SaaS product.

Roles and Responsibilities:

  1. Conduct in-depth keyword research and competitor analysis to identify the most relevant and profitable keywords for our target audience.
  2. Develop and manage targeted Google Ads campaigns across the Search Network, Display Network, and YouTube.
  3. Create compelling ad copy that resonates with our target audience and drives clicks.
  4. Optimize campaigns for conversions, including landing page optimization and conversion tracking.
  5. Monitor campaign performance metrics, analyze data, and make adjustments to improve ROI.
  6. Report on campaign performance to stakeholders, providing insights and recommendations.
  7. Stay up-to-date on the latest Google Ads features and best practices.
  8. Collaborate with the wider marketing team to ensure alignment with overall marketing strategy.

Preferred Qualifications:

  1. 5-8 years of experience in managing Google Ads campaigns for B2B SaaS companies.
  2. Proven track record of success in generating leads and driving sales through Google Ads.
  3. Strong understanding of Google Ads auction dynamics, bidding strategies, and campaign optimization techniques.
  4. Excellent analytical and problem-solving skills.
  5. Experience with conversion tracking and attribution modeling.
  6. Experience with landing page optimization is a plus.
  7. Excellent written and verbal communication skills.

Culture and Benefits:

  1. Wellness Coverage
  2. Work-Life Balance
  3. An incredible team of smart and supportive people
  4. Opportunity to wear multiple hats and juggle multiple roles
  5. Be rewarded with a very competitive package
  6. Plenty of opportunities to learn. We have a strong and diverse training program
  7. We may ask a lot of you, but we promise the effort will be rewarded

About Zuper:

Zuper is the most flexible and customizable field service management platform for Field and Remote workforce management. Zuper provides industry-leading integration capabilities and is suitable for use in an on-demand work environment. Built for a global audience and available in 10 languages, Zuper allows you to manage your workforce remotely from any part of the globe. Offering best-in-class integrations with easy-to-deploy, no-code applications providing

cost-effective service.

Zuper is aimed at emerging as the preferred field service management solution globally. We are already the choice for emerging market leaders in North America like IKEA, Vodafone, Sail Internet and more. Zuper’s customers around the world want to offer good service to their customers, and that is what we offer. A testament to this is our existing customers, who execute around 10 million jobs and process over $20M in payments annually. It's not just our customers who speak for us; our marquee investors, including Sequoia Capital, FUSE Ventures, HubSpot Ventures, and Prime Venture Partners, have invested in Zuper and helped us raise $21M in funding.

Headquartered in sunny Seattle, USA, we also have a dedicated team based in Chennai. Zuper has consistently earned the G2 high-performer rating and we are a great place to work, don’t take our word for it; we are officially certified as “A Great Place to Work”. So what are you waiting for? Come aboard and be a part of our friendly, committed, efficient,

customer-obsessed team of Zuperheroes