Director of Partner Marketing
Zuper
As the Director of Partner Marketing, you will be responsible for developing and executing comprehensive marketing strategies to drive growth through our partner ecosystem. You will work closely with our sales, product, and marketing teams to create and implement programs that attract, engage, and retain partners. Your efforts will directly impact our market reach, brand visibility, and revenue growth.
Key Responsibilities:
- Develop and execute a strategic partner marketing plan that aligns with overall business objectives.
- Design and implement co-marketing programs, including joint campaigns, events, webinars, and content creation.
- Support all partners within the Zuper ecosystem – technology, implementation, and referral/reseller – globally.
- Develop content to activate, engage and support our partner seller organizations.
- Work closely with Zuper’s digital marketing, creative, and corporate communications teams to execute premium programs.
- Create and manage a partner marketing budget, optimizing spend for maximum ROI.
- Analyze and report on the performance of partner marketing initiatives, using data to drive decision-making and continuous improvement.
- Grow and lead a high-performing partner marketing team.
- Stay current with industry trends and competitive landscape to identify opportunities for differentiation and growth.
Primary Goal:
The primary goal for this role will be generating leads and pipeline from co-marketing activities (events, webinars, campaigns etc.) as well as supporting pipeline generation through enabling our partner sellers.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
- 7+ years of experience in partner marketing, channel marketing, or related roles within the B2B SaaS industry.
- Proven track record of developing and executing successful partner marketing strategies.
- Strong understanding of B2B sales cycles and SaaS business models.
- Excellent communication, negotiation, and relationship-building skills.
- Analytical mindset with the ability to leverage data to drive decisions and measure success.
- Demonstrated leadership experience, with the ability to inspire and manage a team.
- roficiency in marketing automation tools, CRM systems, and analytics platforms
Culture and Benefits:
- Work-Life Synergy: Discover the perfect equilibrium between work and life, supported by our culture.
- Dynamic Team: Join an exceptional team of brilliant and encouraging individuals who amplify your potential.
- Flexible hours: Enjoy the freedom to tailor your office hours to maximize productivity.
- Wellness Empowerment: Access insurance benefits to support your well-being
- Cross-functional: Embrace diverse responsibilities and explore multiple roles.
- Learning Playground: Engage in a rich training program with ample growth opportunities.
- Competitive Rewards: Your hard work translates into an attractive compensation package that recognizes your value.
- Effort Meets Recognition: While we may challenge you, rest assured, that your dedication will be richly acknowledged.
ABOUT ZUPER
Zuper is the most flexible and customizable field service management platform for Field and Remote workforce management. Zuper provides industry-leading integration capabilities and is suitable for use in an on-demand work environment. Built for a global audience and available in 10 languages, Zuper allows you to manage your workforce remotely from any part of the globe. Offering best-in-class integrations with easy-to-deploy, no-code applications providing cost-effective service.
Zuper’s is aimed at emerging as the preferred field service management solution globally. We are already the choice for emerging market leaders in North America like IKEA, Vodafone, Sail Internet and more. Zuper’s customers around the world want to offer good service to their customers, and that is what we offer. A testament to this is our existing customers, who execute around 10 million jobs and process over $20M in payments annually.
It's not just our customers who speak for us; our marquee investors, including Sequoia Capital, FUSE Ventures, HubSpot Ventures, and Prime Venture Partners, have invested in Zuper and helped us raise $21M in funding.
Headquartered in sunny Seattle, USA, we also have a dedicated team based in Chennai. Zuper has consistently earned the G2 high-performer rating and we are a great place to work, don’t take our word for it; we are officially certified as “A Great Place to Work”.
So what are you waiting for? Come aboard and be a part of our friendly, committed, efficient, customer-obsessed team of Zuperheroes.