Webmaster & SEO Manager
Zuper
Marketing & Communications, Software Engineering
Chennai, Tamil Nadu, India
Posted on Feb 6, 2026
Zuper is seeking a Webmaster & SEO Manager to serve as Zuper's principal web & search strategist, aligning the digital footprint with organizational goals. The ideal candidate is an experienced, results-driven Marketing Manager specializing in web development, strategy & search engine optimization who will operate as a strategic technical leader responsible for developing and implementing web SEO strategies that drive improved experiences for all search users that engage with Zuper.
Basic Qualifications
8+ years of experience in digital growth & content strategy, technical SEO, and web development.
Preferred Qualifications
- Expertise in On-Page SEO (optimizing website content and structure), Off-Page SEO (building site authority through links and outreach), and Technical SEO (improving site speed, crawlability, and indexing).
- Expert in website development, site architecture, content strategy, product management, project management, and social media.
- Proven experience with enterprise CMS platforms (e.g., HubSpot CMS, WordPress, AEM, or similar).
- Proven experience with advanced report and dashboard creation.
- Proven experience using domain and search support tools such as SEMrush, Ahrefs, Screaming Frog, Google Search Console, Bing WMT, Splunk.
- Strong understanding of web technologies, markup standards, and performance optimization.
- Proven track record driving large-scale organic acquisition across traditional search and emerging AI/LLM discovery channels
- Excellent communication skills with experience presenting to senior leadership.
- Experience with vendor, tooling, and budget management in a digital environment.
- Strong analytical skills, able to interpret complex data, align cross-functional teams, and drive measurable outcomes through Web & SEO analytics platforms (e.g., GSC, GA, Looker Studio, PowerBI, Ahrefs).
- Authored technical requirements for content management platforms such as SVN, Interwoven, Adobe AEM, WordPress, and internal platforms.
- Proven web development experience in HTML, JHTML, XHTML, JSP, CSS, PHP, JavaScript, J2EE, and similar code bases.
- Proven experience in leading & project managing brand identity refresh & website redesign.
- Experience in building strategies and streamlined processes to improve website sustainment, landing page development process, and asset management.
Essential Responsibilities
- Lead Zuper's SEO strategy across technical, content, and off-page initiatives to drive organic growth and acquisition and partner with Product, Content, and Web Engineering teams to ensure AI model-friendly, semantically rich content and markup.
- Expand visibility beyond Google by optimizing for AI search and large language models like ChatGPT, Gemini, and Perplexity
- Build scalable, programmatic SEO systems that grow organic reach and strengthen topical authority across key user journeys.
- Advance Zuper's technical SEO foundation with improvements to site architecture, Core Web Vitals, crawl efficiency, structured data, XML sitemaps, schema, localization, and personalization strategy
- Develop strategies to increase Zuper’s inclusion and accuracy in AI-generated answers through better citations and content optimization.
- Develop experimentation through A/B testing, user intent validation, and conversion optimization.
- Collaborate across teams to embed SEO and AI visibility best practices throughout Zuper’s content & development cycles.
Site Redesign & Migration Strategy
- Lead roadmap development for content redesign and architectural alignment across Zuper's digital footprint.
- Deliver end-to-end project deliverables to rebuild Zuper's website utilizing a reimagined site structure and architecture.
- Drive performance improvements, search enhancements, and content management for Zuper's websites and digital presence.
- Manage redirect strategies using Cloudflare, F5, Akamai, or other platforms.
- Oversee robots.txt and sitemap accuracy, error mitigation, and performance reporting.
Platform Requirements
- Define and enforce CMS requirements, including schema markup, HTML validity, and Core Web Vitals.
- Provide technical guidance on Google Search Console, PageSpeed Insights, and CMS configurations as needed.
- Drive the mapping of current state against future state processes as more apps and tools adopt AI-driven experiences.
- Review and approve intake requests for web optimization and SEO; Work with Engineering to delegate requests and tasks; advise team of SEO best practices and processes; Develop and maintain dashboards for intake, SLA, performance, KPIs, and policy adherence.
Preferred Skills
- Familiarity with field service, trades or related SBM industries
- B2B SaaS or tech experience
- Experience with Google Ads and SEM
- Experience with Cloudflare CDN, web security, DNS management, Web Application Firewall, cached and optimized content delivery.
- Proficiency in tools such as JIRA, Confluence, Google Cloud, and performance monitoring platforms.
Culture & Benefits:
- Wellness Coverage
- Work Life Balance
- An incredible team of smart and supportive people
- Opportunity to wear multiple hats and juggle multiple roles
- Be rewarded with a very competitive package
- Plenty of opportunities to learn. We have a strong and diverse training program
- We may ask a lot of you, but we promise the effort will be rewarded
About the Company:
Zuper is the most flexible and customizable field service management platform for Field and Remote workforce management. Zuper provides industry-leading integration capabilities and is suitable for use in an on-demand work environment. Built for a global audience and available in 10 languages, Zuper allows you to manage your workforce remotely from any part of the globe. Offering best-in-class integrations with easy-to-deploy, no-code applications providing cost-effective service.
Zuper’s is aimed at emerging as the preferred field service management solution globally. We are already the choice for emerging market leaders in North America like IKEA, Vodafone, Sail Internet and more. Zuper’s customers around the world want to offer good service to their customers, and that is what we offer. A testament to this is our existing customers, who execute around 10 million jobs and process over $20M in payments annually.
It's not just our customers who speak for us; our marquee investors, including Sequoia Capital, FUSE Ventures, HubSpot Ventures, and Prime Venture Partners, have invested in Zuper and helped us raise $21M in funding. Headquartered in sunny Seattle, USA, we also have a dedicated team based in Chennai. Zuper has consistently earned the G2 high-performer rating and we are a great place to work, don’t take our word for it; we are officially certified as “A Great Place to Work”.So what are you waiting for? Come aboard and be a part of our friendly, committed, efficient, customer-obsessed team of Zuperheroes.